How to find your target market? Make your first 50 sales

Finding your target market when you are first starting your business is often like looking for the Holy Grail.  It seems impossible. You haven’t had any customers – so you don’t know their likes and dislikes. You haven’t had a year of sales – so you can’t review any patterns and see the trends You […]

Finding Your Target Customer

In order to write your business plan and make ongoing revisions, you need to understand who your target customer is. This article offers advice on what to look for.